
Despite being an award-winning actress, Ariel Zhang remains humble. For the Chinese native, she is just thankful to be doing what she loves each day. Audiences around the world have had the opportunity to appreciate her talents, and with each project she takes on, it shows how versatile she truly is. This was never more evident than when she shot her film Consumemate.
Consumemate tells the story of Amalthea, a writer who wants to write a perfect story, but has her own internal struggles. It shows the consequences of Amalthea losing herself in her art. She sinks into madness as she immerses herself in her drive for perfection to live in the character of Piner, the protagonist of her story. She develops a split personality and cannot distinguish between reality and fantasy. Zhang played both Amalthea and Piner in the film.
“I like the theme of the project that is about success and ruin. The acme of desire is ruin, it’s difficult and important to make a balance. I believe the aim of every artist is to achieve perfection of execution. As an actress and artist, I always hope to find roles that are challenging and have perfect performances. Setting a goal is the whole life. In order to achieve that goal, I have to eliminate all the obstacles. Sometimes the obstacle is ourselves, so I start to fight with myself and seek a breakthrough,” said Zhang. “As an actress, I have to put myself into some imaginary circumstances and feel my characters. I have to have my heart open and be vulnerable. Sometimes, if I go deeply and stay in that imaginary circumstances for a long time, it can feel hard to get out. I also have a negative side in my body and feel self-denial and self-doubt. The feeling of failure is like an evil power, just like the writer Amalthea. The harder part was the ghost, Piner. She represents the dark side of people, she is like a powerful evil. I had to overcome my fears. I had to find out the dark side beyond myself.”
Although Consumemate just started its film festival run, it has already seen a lot of success, and was the winner of the Festigious International Film Competition 2017. Zhang has been recognized internationally for her outstanding performance. She won the Award of Merit – Leading Actress at the Best Shorts Competition 2017, the Festival Award – Best Actress at the Festigious International Film Festival 2017, the Bronze Award – Best Actress at the NYC Indie Film Awards, and was an Honorable Mention – Best Actress at the Los Angeles Film Awards.

“When we were working on the first steps of rehearsals of this film, I thought this could be a great movie, so I gave my best, as everyone did. The fact that this film is doing so well on an international level is something that makes me feel really proud, and inspires me to keep working hard, because every victory means more and more work,” said Zhang. “It was fun and challenging having two different characters in the same movie. They were so opposite that I really needed my space and to work with each of them, and the director and the rest of the crew were really helpful about that.”
The success of the film truly came down to Zhang, as she had to fully capture both of the characters she had created. The director, Jun Xia, says he cannot imagine any other actress for Consumemate other than Zhang, and her acting in the film was complete perfection.
“Ariel nailed every single scene. Her understanding of the character and her journey was 110 per cent accurate, and even more important, believable. And for sure, she can make a project awesome just by having her as part of it. She has such a high level of professionalism as an actress. Also, the fact that she can deliver any emotion on screen completely real, makes the product basically perfect. She understands and works the character of the film as much as the director, so they end up giving life to any single detail of the film,” said Jun Xia, the director of the film.
In addition to being the lead actress, Zhang also wrote the film. Her idea to create the two characters were to create contrasts between them. She says the challenge is not only that the two characters have totally different personality characteristics, but they also live in different times. She was seeking to find different characteristics for each character. To do this, she explored the symptoms in schizophrenic patients, ensuring the feel was believable and raw. To set up the tone of ancient people, she also read a lot of ancient literature and watched many ancient themed movies. She truly wanted to explore more details to create a believable and truthful performance.
“After I created the two characters and the story, I also learned a lot of things from my characters. In a personal aspect, I learned that I need to appreciate the imperfect self, imperfect art and imperfect life. In a professional aspect, I found deeper areas of both myself and my role. I learned how to use acting skills and techniques to create characters, and not just playing myself. I knew more about my capability which will help me with developing different types of characters and different genres of films,” Zhang described.
Consumemate has been officially selected for the Los Angeles CineFest and Digital Griffix Online Film Festival, and there is no doubt that Zhang’s performance will once again be appreciated by those audiences, and many more.