THE LOOK OF A NEW SPORT: TIM SMYLLIE

If you want proof that the technology which surrounds us is changing every aspect of our lives, look no further than E sports. Unless you’ve buried your head in the sand for the last couple of years, you know that E sports has evolved into a massive industry with attendance that rivals other major sporting events. The Riot Games – 2016 League of Legends World Championships had 20,000 attendees; that’s a rock concert sized crowd. Riot Games understood early on that this event was going to be unlike anything seen in E sports previously, which is why they contacted Troika whose status is iconic in the sport graphics industry. The tech minded fans of E sports are hard wired to be aware of the most cutting edge presentation and Riot Games rebuffed any notion of disappointing them. Troika partnered with Riot Games to develop a broadcast package and live projection mapping, both built and designed together as a cohesive story for the 2016 League of Legends World Championship. The unique, game-driven visualization showed which teams had the advantage, built anticipation for crucial moments, and celebrated spectacular achievements. All of this was designed to enhance the live game experience and bring to life this virtual sporting event on a massive scale.

The intention of Riot Games was forward thinking and far from short sighted. The young and emerging E sports industry is set to take over the world. Riot approached Troika to help them innovate and cultivate a style not only for their band but to change the perception of the overall industry itself. Tim Smyllie was at the heart of that innovation. His designs were both the basis and set the style for the final piece. Tim was brought in due to his bold and unique design aesthetic. A native of the UK, Smyllie brings a decidedly European uncluttered clarity and personality to his work that is streamlined and timeless in its restraint. The purpose being to have impact through a bold use of typography and color without being brash or shouting. The influence of those Tim has worked with in the American industry has left subtle impressions on him leading to an even more original character to his sensibilities.

Though he had been a gamer in his earlier days, Smyllie’s unfamiliarity with this particular game required some education prior to contemplating an approach. League of Legends is a team game which pits rival teams against each other. The vast and expanding professional league is part of the phenomenon of E sports. The finale for the world championships of League of Legends (LOL) was held at the Staple Center in Los Angeles. Riot Games tasked Troika with creating all the graphics for the live finale. The graphics would be played on vast screens in the center of the arena and projected on the huge floor where the players were seated. Tim’s role on the project was that of lead designer/art director. Leading the creative development stage, he would manifest a brand new identity from scratch. This required Smyllie to work closely with the client to ascertain exactly what they desired. Part of Troika’s process is to involve the client early on in the creative development stage to produce a truly collaborative experience. Once Tim established the look, a team of animators executed the package using his designs as the basis. Tim worked closely with Gil Haslam, Seton Kim, and Mark Lee on the project. Troika Creative Director Seton Kim remarks, “Tim’s creative development on Riot’s LOL was outstanding! He always tries to push the boundaries and his determination to think outside the box on this project was inspiring to the rest of the team. This was an amazing opportunity for us to innovate. I was determined for us to experiment and challenge the client with what was possible. Tim was very much the experimental progressive part of our team. When we presented his work to the client, we had a few ‘wow’s’ and they were clearly impressed by what he had created. Riot Games came to us to help them see what was possible and help guide them to something new and exciting. Tim clearly wanted to lead this challenge that the client sent us and that attitude was exactly what I was looking for.”

League of Legends varies greatly from traditional sport, making it much more challenging in terms of creating the proper sensibility. It was essential that what Troika created was authentic to the game and the tonality was true to spirt of the genre. To understand this, the team brought in avid LOL fans as reference points. LOL is incredibly detailed and complex. There are many aspect and layers to the game. Players can completely immerse themselves in the gaming experience, spending very long periods of time playing. Learning the principals, essential details, back story, and spirit of the game were essential for Tim to convey the proper attitude in his work for LOL. As a designer/art director working in branding, getting the tone right is the core of every project to connect with an audience. Fans have a very deep connection to the game and anything that doesn’t feel authentic will be rejected immediately.

While the work of designing, presenting, and creating these visuals can be arduous, it’s only by witnessing the public’s reaction that they are truly judged as successful or not. Luckily for Tim, the League of Legends World Championships took place at the Staples Center during a time when he was able to attend. The experience was impactful. Smyllie recalls, “Having never been to anything like that before, it was a very interesting experience. Seeing and interacting with the fans was very rewarding and gave me invaluable insight into the industry itself. I learned so much about the sport from seeing it firsthand. In my line of work, to get an immediate first hand response from your audience is rare and there is nothing more powerful than having 20, 000 people screaming a response right next you! To see the work on the big screens is also very valuable. There is no way of testing out graphics on a huge screen so getting to see it play out in real time meant a lot.” Mark Lee (Art Director, Troika) adds, “I loved Tim’s ambition on this project. The success of Riot owed a lot to his drive for excellence. Out of anyone on the team, Tim was driving the innovation.  His relentless desire to push the envelope on this project was inspiring to myself and the rest of the team. Working on a new phenomenon such as E sports is when you need the best and most experienced heads to be on the team because we need to make the most of this golden opportunity. Tim seized the opportunity with both hands and I loved that.”

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Jing Wen breaks through the ‘man’s world of directing’

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Jing Wen

Jing Wen says she works in a “man’s world.” Many female directors in the film and television industry feel this way. It is classically a male dominated field, and just last year the Hollywood Reporter stated that a mere seven per cent of all directors directed the top 250 films, a two per cent decline from 2015, according to San Diego State’s Center for the Study of Women in Television and Film. Wen, however, does not allow herself to be fazed by this. The award-winning director goes after any and all jobs that would typically be given to a man, constantly looking to break barriers. The Chinese native has become one of the leaders in her field in her home country, and is continuing to cross borders with her impressive skillset.

Earlier this year, Wen once again showed that there she can be a typical ‘rich man’ as she puts it, but directing a luxury car commercial. Dongnan DX7 car commercial. The commercial features Chinese actress and star Wenjing Bao, alongside her three-year-old daughter Jiaozi. The story shows Wenjing making a travelling plan with Jiaozi, asking her daughter to pack her own toys. Unfortunately, Jiaozi slow and took a lot of toys. Luckily, the car gave them much space so Jiaozi can keep all of her toys, and is fast enough to make up the time that was lost. Finally, they are shown having a wonderful road trip in their Dongnan DX7.

“This commercial was a very quick job, so every decision I had to make had to be made quickly. This always provides a fun challenge, and you have to make sure you let everyone on your team know every one of your decisions and any plans you have made, so they can easily do what you ask. There is not much time, so the most important thing you should do is follow your heart and trust your instincts. That makes me excited,” said Wen.

The commercial was produced by Mei Yang. Yang had heard of Wen from the lead producer at Mango TV, Shan Zhou. Zhou worked alongside Wen on a series of projects, such as the television shows Never Give Up, Salute to Life and Blossoming Flowers. Zhou told her friend Yang about Wen, and Yang was immediately impressed with the director after watching some of her work. Wen was asked to take part on the commercial right away.

“Jing Wen has very strong skills as a director, and also she can handle a lot of emergency problems while shooting. We only had five days to prepare this commercial. When she got the script, she went through it and found things that were impossible given our timeline, and found other ways to do it instead,” Zhou described. “For example, Jingwen Bao’s daughter Jiaozi, she is only three-years-old, and a lot of the time she was out of control. In order to complete shooting on time, Jing decided to use montage shots to show the reaction of Jiaozi in her enjoyable moment in the car. We also had the problem, where one day before shooting, the advertisers change the content of the shooting plan. Jing fixed the shot list and gave the advertisers new ideas that still were close to their suggestions, making them very happy. Jing did a very good job on this commercial shooting. I want to work with her again.”

Directing a difficult three-year-old is something that would cause many directors with a short time frame to become frustrated, but Wen never let that happen. Instead of trying to keep the child’s focus on the camera or the scene, Wen decided to let her focus on the toy. That way, she could then use the toy to lead Jiaozi to do something for the shot. The result looked very authentic.

“Wenjing and I worked together on Mom is Superman 2. We already knew we had a great partnership and could work together very quickly and efficiently. She is a big star in China, and she has almost 2 million fans in WEIBO, which is kind of like Instagram. She is really nice, and even sometimes when Jiaozi was really out of control, she helped me to deal with her daughter’s problem. She is a patient mother, and after were finished shooting, she always accompanied Jiaozi around the set,” Wen described.

When always aims to work efficiently. When she first got the script, she discussed the possible shooting locations with the producer. They only had five days to prepare the entire production, so after she chose the locations, she used two days to make a storyboard with my director of photography. She wanted to make sure she was involved with every aspect of the production, making sure to keep the client happy.

“Shooting a commercial, the most important part is talking with advertisers. Sometimes they will ask you to do something nonsensical in part in your film to show their product. At this moment, you need balance their intentions and the story telling. Know what they want to show, that’s the key to success when shooting a commercial,” said Wen.

No matter what project she is working on, success is always the end result for Wen. Her work on the web series Mountain Comeback, the Shenzhen television show Ji Ke Zhi Zao, and the promotional video for Red Nose Day of China follow in that same pattern. At the end of the day, however, it is about how her work resonates with audiences that drives this formidable director.

“I’m a storyteller, and I like giving hope to everyone and making them feel love all around,” Wen concluded.

Millions Watch Dan Babic in viral “Watch Me” parody

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Dan Babic and Caitlyn Jenner

“I didn’t wake up to be mediocre.” This simple mantra is what pushes Australian Television Host Dan Babic every day. He doesn’t accept anything other than excellence, and those who have followed his career know this to be true. He is truly extraordinary, and at just 23, he has emerged as one of Australia’s most high-profile entertainment journalists.

Babic’s online television show AfterBuzz TV has over 20 million downloads a week in 150 countries. He has interviewed some of the world’s most recognizable celebrities, such as icons Caitlyn Jenner and Kim Kardashian, as well as Academy Award winners like Kathy Bates and Brie Larson.

Entertainment journalism and hosting is something that chose me. As long as I can remember, it has been the only thing I have wanted to do,” said Babic. “We live in what appears to be such a dark world at times, so I live for my moment on screen where I can help provide escapism and take audiences away from the hardships they may be facing. I love the power it gives me to brighten one’s day and the ability to just make people laugh.”

In the parody music video of the hit song “Watch Me” by Silento, Babic does just what he aims to do, and gives audiences around the world the opportunity to watch a video and escape. The hilarious video features Babic dancing and rapping a line in the song. His reputation and popularity greatly contributed to the video’s massive success, going viral and amassing over 20 million views on YouTube alone.

“Although we truly believed in the project, nothing is more validating than knowing all your hard work has paid off. While we were confident in the final result, my grandmother taught me to ‘never count your chickens before they hatch.’ There is always that slight feeling of fear upon releasing a video to the world that your intention of proving joy and laughter could be ill-conceived and taken out of context. Reading all the comments from fans provides the upmost feeling of joy knowing that through my talent and work I was able to make someone smile. It’s why I get up every day and continue to have the success I have in the entertainment industry. I see what I do as service to others.”

The video, by YouTube sensation Bart Baker, is four minutes of talent. It was written by Eli Braden, who is responsible for some of Howard Stern’s, Jimmy Kimmel’s and Joan Rivers’ most successful content. Babic had always wanted to work with the writer, and therefore jumped at the opportunity when it arrived. Knowing the necessity of having a distinct leader in the industry who would not only boost views on the video, but also who have the ability to make audiences laugh, Babic was approached to be a part of the parody. There are several controversial moments in the video, which are necessary for the humor, and Babic’s role provides the light-hearted moment needed to capture audiences.

“Production chose not to take the risk of using an on-camera personality without a notable acclaimed track record and requested my work on the project. Having notoriety in the television industry is something I don’t take nonchalantly. I am well aware of that my regard is rare and the ability to entertain millions though my personality is a true gift. I was therefore thrilled to have the confidence and respect of acclaimed industry professionals and was very excited to collaborate with successful individuals at the top of their field,” said Babic.

The video largely takes place in a gymnasium, with various characters dancing in the background and appearing on screen. Regardless of his crucial role in the parody, Babic says working on the project was very relaxed and filled with constant laughter. He was working alongside comedic experts, an exciting experience for the television host. When shooting the parody’s make-or-break moment, he felt completely confident in his ability to use his improvisational skills to create laughter. He trusted his instincts, and helped make the moment triumphant and made a moment with darker humor very tasteful. His versatility is evident, and his cameo impressed many around the world.

“The parody was an instant hit, and Dan’s leading and critical role as a television personality held tremendous weight in the production. His role in the music video worked similarly to having film stars in music videos, as fans looked forward to seeing one of their favorite TV hosts in the music video, where he was even key in pointing out the surprising twist at the end of the music video. The parody video of ‘Watch Me’ garnered an incomprehensible 20 million views on YouTube, an impressive feat which highlights not only the immeasurable success of the music video itself, but of the impact Dan’s role had on attracting viewers to come and pick out his part. This, paired with overwhelming praise from fans as well as over 180,000 likes for the video on YouTube, is incontrovertible evidence of the massive commercial success of the music video, and of Dan’s leading and critical role therein,” said Heidi Jo Markel, CEO of Eclectic Pictures who has worked with Babic in the past.

The day-to-day structure involved each industry professional staying in their lane and using their well-regarded creative instincts to ensure the project’s success. Babic was surrounded by other industry leaders on the video, and when everyone from different fields came together with one goal in mind, it was the best part of the experience for the entertainment journalist.

“Working with notable, celebrated professionals in the entertainment industry is inspiring, the project allowing us to each learn from one another and admire each other’s unique gifts and rare talent. I’m a big believer that you are your environment and felt extremely grateful to be in the position I am in,” Babic concluded. “I never take this for granted and as a host live for bringing people together in laughter, entertainment and good times. With so many views of the parody, it is safe to say our work put a smile on millions of people’s faces across the world. That’s what the world needs more of after all.”

You can watch the “Watch Me” parody video here, and prepare to feel the sense of escapism that Babic always aims for, and always achieves.

Cinematographer Andre Chesini talks viral music video ‘Oração’

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Andre Chesini behind the scenes of the “Oração” music video.

Anyone can move around with a camera to their eye, in fact, many people try. However, Andre Chesini understands what it is to be extraordinary at what he does. Chesini’s unwavering passion for filmmaking extends back as early as his childhood and his perspective derives from years of immersing himself in the arts. He understands that the artistry of cinematography comes from controlling what the audience sees and doesn’t see. As a cinematographer, he doesn’t just strive to make a frame beautiful, he tries to create images that evoke emotions and enhance the storytelling. That is what makes him such a rare talent.

Chesini has adopted a style of cinematography that many of the world’s most recognized strive and fail to achieve. For him, lights are motivated by nature, not only by the actors. He searches for a naturalistic cinematic sense of reality. He worked on several documentaries in the beginning of his career, and is an experienced Steadicam operator. This experience translates into his cinematography.

“Documentaries are based on working with the environment and searching for the natural and available light. That shaped me a strong bond for an alive camera and strong naturalistic sense of reality. Thus, I’m looking for a life-like images. A design that is closer to reality, yet enhancing the cinematic look making the ordinary into extraordinary. Every cinematographer is unique; it is about the inner voice that each of us have. How it echoes with the director and all the people involved in a film,” said Chesini. “Steadicam operation is an amazing skill that makes my senses for motion and blocking of the actors very sensitive. I can feel the energy that the scene requires, capture the emotion of the actors and translate it through the movement of the camera.”

Having worked on several award-winning films, such as Chocolate, Tereza, and A Fabrica, as well as the television show Life on a Leash, Chesini put his work on the world stage, showing audiences everywhere what he is capable of. However, this versatile cinematographer has had limitless success, and his work on three music videos for Banda Mais Bonita da Cidade displays that perfectly.

“Music allows you to have more freedom in style as a cinematographer. It is a great territory to experiment and push your visual limits as a creator. “Oração” was actually the first music video that I shot. I mostly work in narrative. I believe that this narrative background weighs on the decisions and how I could contribute for the impact of the music video,” said Chesini.

Three days after its release, “Oração” already had over three million views on YouTube. It now has over 27 million. Chesini went on to be interviewed by Fantastico, a popular Brazilian Sunday evening program, to comment on the video. Later that year, “Oração” won the Best Web Video for the MTV Video Music Brazil Awards.

“It was an insane reaction, from no recognition to international recognition, being published in Rolling Stone and Washington Post, among others. The Banda Mais Bonita da Cidade became recognized artists and in that year, and have recently released their third album,” said Chesini.

Vinicius Nisi, the creator of the band and the keyboard player, called Chesini to be part of the video. The proposal was to record three music videos in one weekend, the main video being “Oração,” a one-shot video while recording the live audio at the same time. Such a task was enormous, and Chesini was the only one for the job. Chesini’s Steadicam experience once again was vital for the music video, as his knowledge of where to place the camera and follow the talent to have the six-minute film be one shot was fundamental. The two other videos shot were “Boa Pessoa” and “Canção para não voltar.”

“Given the success of “Oração”, our band became full time job, becoming our main source of income. We owe this to the talent and love that Andre has,” said Nisi. “Andre is an easy-going person and very easy to work with. He is always with good-humored and is very communicative. He likes to know all details in order to do a good job. His technical and artistic capabilities are undeniable.”

“What I most like working with him, is that he is secure, calm and aware. He is also really humble, and would listen all my directions and when was necessary he was pro-active in resolving issues that would appear. Andre focuses on making his work pristine. He studies the video, techniques, equipment and always makes his best. Andre knows his immense responsibility as the first viewer of the everybody work. At the same time, he does that gently and with kindness,” Nisi continued.

It took 8 shots for Chesini to get the one-shot film that was needed. This technique was a fundamental factor for the success of the video. It required skills and a sensibility as cinematographer and camera operator that Chesini always displays.

“I’m really proud of that video and its success also gave me strength to continue to pursue my dream of film,” said Chesini. “The challenge of a one-shot film is quite exciting, and being a steadicam operator, I felt compelled to immerse myself in this challenge. The long shot also requires working together with all the musicians, extras and everybody involved and seeing the involvement of everybody was really rewarding to see.”

You can watch Chesini’s work in the “Oração” music video here.

Her Time is Now: Giselle van der Wiel on Lead Roles, Fame and Playing Characters with an Edge

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Actress Giselle van der Wiel shot by Sally Flegg

In a time when “Wonder Woman” dominated the box office, Oscar nominee Ava DuVernay and Oscar Award winner Sofia Coppola attracted acclaim left, right and centre, and the “Star Wars” franchise is lead by a female protagonist, there’s no doubt women now represent a powerful force in the entertainment industry. With that being said, all over the world actresses are now being called upon to portray strong women with an edge – gone are the days of being just an ‘ingenue’. Representing Australia’s crop of accomplished performers is ‘it-girl’ Giselle van der Wiel.

“Some people don’t like the phrase ‘it-girl’, taking offense to the term girl. I am proud to be a girl, to be a woman. But, you could just call me an actor,” says Giselle van der Wiel. And a very successful one at that.

Already a familiar face on Australian screens, and known for her work in the dramatic series “Bikie Wars: Brothers in Arms” opposite “Westworld” star Luke Hemsworth and “Captain America” actor Callan Mulvey, Giselle offers a formidable presence that will continue to heat up screens even more in the coming year. It’s fortunate then that this Sydney-bred actor, whose cross-cultural background ranges from Uruguayan to Spanish to Dutch, is not too preoccupied with simply building her fame for fame’s sake.

She explains, “It’s not about the fame to me. If it was, I think I would have stopped acting a while ago. To me, it’s about the stories we get to tell and the characters we get to explore as actors. By telling the important stories, we have the opportunity to really impact the lives of our audience. As a child, I grew up learning from the movies I would watch, as an adult I get the opportunity to impact others in the same way. I think that is pretty amazing.”

From working with her, acclaimed directors like Peter Andrikidis, who is known for the critically acclaimed “Janet King” and “Pulse” on ABC, David Fairhurst (“Reaching Distance”) and Kate Halpin have been continually inspired by Giselle’s down-to-earth nature.

“I’ve been very lucky to have been involved with a lot of different projects and worked with a great crop of amazing directors. Each director has taught me something unique about myself as an actor, and as a person,” admits Giselle.

One especially exciting project that Giselle is currently filming is “On Halloween”, a feature film that unfortunately she is unable to discuss in detail. “You can probably guess by the title that it’s in the horror genre – while I can’t say what the film is about, I can tell you it is great to work with a top cast.” They include Terry Serio from “Home and Away” and “Little Fish”, Robert Harrell from ‘General Hospital’ and Ezekial Simat from “Syd2030,” adding to an impressive list of actors with whom Giselle has shared screen-time.

Giselle isn’t barred, however, from talking about all of her upcoming projects. The feature film “Reaching Distance,” pitched as mystery-thriller, concerns Logan, a cynic with a photographic memory who follows his sister’s murderer onto a night-rider bus. As the line between past and present begins to blur, Logan uncovers he has a complex past with much more than one passenger. Giselle, in the role of Chell, plays a crucial part in Logan’s story, and therefore shared critical screen time with Wade Briggs, lead actor from Shonda Rhimes and ABC’s “Still Star-Crossed” and the international-Emmy nominated comedy “Please Like Me.”

The actress says, “Wade is really wonderful to work with. As an actor he gives so much and doesn’t hold back. The rest of the cast and the amazing crew from Screen Ink Media, who are responsible for some of Australia’s recent most acclaimed film projects, were [also] incredible to work with.”

While she has to remain tight-lipped about her upcoming projects shooting in the United States, readers should expect to see her name in bright lights soon enough. Producers and managers have disclosed exclusively to our editors that Giselle is due to start shooting on a new television series, with a revered cast and crew, in the coming months.

In a film landscape where women are now expected to carry stories, and bring attitude to their characters, Giselle certainly earns the title of ‘It-Girl’ with an edge – or perhaps more appropriately, ‘It-Woman’, or better yet, successful, working actor.

“I’m most excited about exploring female characters who are strong and intelligent – and maybe a little bit weird.” She adds with a laugh: “I definitely think I bring that to the table.”

English as a Second Language is No Barrier to Success for Comedian Ronen Tverya

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Comedian Ronen Tverya shot by Morgan Preston

More than ever comedians serve a valuable purpose in society, drawing attention to important cross-cultural and political issues in ways that can be challenging, entertaining and more often than not, funny. With such a heavy responsibility, it’s therefore understandable that only the cream of the crop amongst comedians become regulars on the stand-up circuit. Ronen Tverya, whose first name translates to ‘song of joy’ in Hebrew, is certainly aware of the pressure that comes with spreading joy and making people laugh on the world stage. He however, as a nationally acclaimed and successful performer in Israel, knows all too well how to poke fun at his own plight as well as that of his country.

His jokes often come at the expense of “[t]he differences between his country (Israel) and all aspects of life.” Explaining though that his “life [in the US] as an Israeli” is very funny, Ronen subscribes to the style of the best comedians working today like Louis C.K., Jerry Seinfeld and Chris Rock: he proudly admits that he “laughs a lot a lot about [his own] life situations.”

That being said, Ronen has encountered challenges when literally translating his shows for American audiences. He explains, “When I do comedy in English I need to think in Hebrew and then translate it into English in my head and find the right way to say it…sometimes I have to improv[ise] on stage in English – and it’s difficult to find the right word at the perfect time for the punchline.” Nevertheless, his past and future performances would suggest that such language barriers don’t serve as a barrier to his undeniable success.

Indeed, it’s not just Ronen’s unique style as a comedian which sets him apart from the rest of those performers struggling to achieve success. Ronen’s experiences on stage, as part of the Cookies and Comedy show in San Francisco with renowned comedian Tony Sparks, signify how he has reached the heights of success in the comedy world. Sparks is known as “The Godfather of San Francisco Comedy,” as noted by leading Californian publications like”‘Hoodline,” so for Ronen to be hand-picked by Sparks to perform alongside him is a huge honour. Ronen adds “[I] think if someone like Tony Sparks sees [me] and immediately wants [me] to be in his show [it] is a great step for me in America.”

Back in his home country, Ronen has graced audiences in such esteemed venues like the Camel Comedy Club (also host to renowned comedienne Kandi Abelson) and The Stand Up Factory, touted as the hottest new comedy club in Tel Aviv by the country’s leading newspaper publications.

His upcoming shows also demonstrate that things are not slowing down anytime soon, and that Ronen is a sought after figure in the world of comedy, and a forbearer for the cultural conversation. When discussing the upcoming ‘Dirty Martini’ shows in Seattle, which is scheduled to be broadcast live on Facebook on August 27, he adds “it’s a variety” show with “stand-up comedy, comedic musical acts, sketch groups,” no doubt featuring fellow high-profile and successful artists. Noting that the show will be recorded with the “best sound system” and live cameras, it’s also exciting to know that the show will be exclusively broadcast live in collaboration with Facebook for a huge number of viewers around the world.

It’s clear though that Ronen doesn’t just perform for himself. He does it for the audiences who need a laugh. “This world is stressful enough with all sorts of issues. I think comedy is a great opportunity for people to forget their problems.”

 

Producer Rosie Kinane-Adams talks ‘America’s Got Talent’ and working with her idol Simon Cowell

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Rosie Kinane-Adams

There was never any other choice for Rosie Kinane-Adams; she always wanted to be a producer. It was more than just about wanting to behind the camera, she has an extraordinary ability to hear someone’s story and find the aspect that makes it different. There are so many stories that have been told over and over again in the same way, whether it be in reality television or film, but Kinane-Adams instinctively knows how to find that angle that makes audiences remember what they just watched. She knows that everyone has a uniqueness to them that is interesting, and finding that uniqueness and telling that story is what makes Kinane-Adams such a renowned producer, and why she loves what she does. Each job is a puzzle to her, and each piece is put together but how to properly tell the story.

Kinane-Adams has worked all around the world doing what she loves. She is internationally renowned, working at the forefront of the film and television industry. She has a resume filled with achievements, and has greatly contributed to the success of shows such as The Biggest Loser, The Bachelor, Married at First Sight, Masterchef, and First Dates. By working on these formats across the world, Kinane-Adams is able to bring the best of each country’s production techniques, and combine them to be at the height of it all globally. However, it was working on the award-winning show America’s Got Talent that was the highlight of Kinane-Adams’ esteemed career.

“Working with Simon Cowell has been beyond a doubt the highlight of my career. He is an incredibly talented executive producer and on-screen talent, and growing up in England, watching the X-Factor, it was beyond my dreams that I would ever be working with him on America’s Got Talent, one of the biggest shows in the world. He was an idol of mine throughout my career, so to be working with him was inspirational,” said Kinane-Adams.

After seeing success on the hit game show The Price is Right, Kinane-Adams was approached to work on America’s Got Talent by Fremantle Media. The show was on its eighth season, with vast success and an outstanding reputation. They knew they needed someone with an eye for story in order to eventually lead a story team that would create and pursue interesting and unique stories and bring the level of storytelling to a new high.

“My focus throughout my career in television, and at America’s Got Talent, has been story telling. Everyone has a story to tell and everyone has something interesting about them that the rest of the world wants to know. Especially on America’s Got Talent, these people have had the most interesting lives. The hardest part of my job is choosing one part of these people’s lives to focus on, because they are all truly some of the most interesting and creative people in the world,” she described.

From seasons eight to ten, Kinane-Adams’ role on the show as a producer was to create the most innovative packages for each act possible. It was essential that the quality of work Kinane-Adams was creating was some of the best in the industry- from story right through to camera techniques. On a show as successful as America’s Got Talent, the pressure is high to be the best, and Kinane-Adams storytelling talents was evident with each episode she worked on.

“It was important being on a show as successful as America’s Got Talent, that we were seen to be showing America, not only the best and most unique talent, but also the height of sophistication in terms of how we were filming things, whether this be the camera techniques, or the creative ideas for opens to the show,” she said. “America’s Got Talent is the most successful talent show in the world. It is the epitome of the American Dream, and really shows the world what people are capable of. It has been by far the highlight of my career to work on a show reaching tens of millions of people internationally. The ‘Got Talent’ format is available in 69 countries and has reached over 500 million people worldwide, and that’s a really amazing thing to be a part of.”

In addition to her story producing responsibilities, Kinane-Adams worked on post-production with an editor, bringing the interviews, b-roll and performance together to create segments of the show. She also worked in the casting department where she would scout for the best talent in the country, whether that be online, at events, or at open call casting days. This commitment to the show and each contestant’s story impressed everyone she worked with.

“I first met Rosie working on America’s Got Talent in 2012 when she joined the story team as a producer. I was immediately impressed with how she stepped into an established show with such poise and professionalism, instantly becoming an essential member of our team. She came in not only with fresh, creative ideas, but the ability to execute them efficiently, keeping a positive, problem-solving attitude throughout even our longest shoot days,” said Lindsay Tuggle, Senior Producer. “Rosie has been one of my favorite producers to work with in my 10+ years in the reality realm. She’s reliable and hardworking, endlessly creative, and a pleasure to be around. It doesn’t matter if she’s setting up logistics for a complicated shoot, coming up with a creative way to visually tell a story, directing cameras in the field or putting it all together in post-production, you know Rosie is going to tackle whatever she takes on with a refreshingly positive attitude, which can sometimes be scarce in this industry.”

“Rosie is an especially good producer because she has the ability to see projects through from conception to delivery. While many producers are only experienced in one aspect of production, Rosie has experience in every single step of the process, which makes her an invaluable asset to any team she’s on. She understands each small piece of the puzzle, but because of her keen eye for storytelling, she never loses sight of the bigger picture,” Tuggle added.

Although the show has been the most popular show of the summer for its thirteen seasons, during Kinane-Adams time, it was also nominated for a TV Choice Award and a Critics Choice Award. She worked with hundreds of contestants each day, and instilled a complicated system in order to ensure that they shot all the content they needed to shoot, and that it was of the highest quality and had that each contestant had content that had a unique stamp on it. This highly complex system is still in place today and ensures that post production has everything they need to create the successful show that they do. She has greatly contributed to the show’s recent success, and she loved every minute of her time there.

“Another wonderful aspect of the job is working with such incredible judging talent. Mel B, Howie Mandel, Howard Stern and Heidi Klum are all incredibly talented people within their field, and take their job on the show very seriously. Their passion for helping people’s dreams come true is evident, and to interview them on the acts and film with them backstage during stage breaks has been a highlight of my career,” Kinane-Adams concluded.