Category Archives: Producer

Director Jacob Lundgaard Andersen Continues to Amaze

Jacob Lundgaard Andersen
Director Jacob Lundgaard Andersen

Originally from Jutland, the main peninsula of Denmark, Jacob Lundgaard Andersen is a director whose talent knows no bounds. After obtaining his undergraduate degree from the European Film College in Denmark, Andersen went on to be one of 28 directors invited each year to attend the American Film Institute Conservatory program where he received his master’s degree.

Earlier on in his career, Andersen worked with multi-award winning directors Thomas Vinterberg (Submarino, The Hunt, Metallica: The Day That Never Comes), and Nikolaj Arcel (Royal Affair, King’s Game, Truth About Men). While working as Vinterberg’s 2nd AD on the film Submarino, Andersen says, “Through intimate moments driving to and from set and as a collaborator directing his background [Thomas] taught me many valuable things, always wrapped in an anecdote. But what I learned most from just shadowing him was observing how he navigated the obstacles of the production in ways that were least compromising to his vision.”

Submarino, which received 8 awards and has been nominated for 19 others at film festivals around the world, reveals the dark subject matter of a dysfunctional family plagued by loss and substance abuse. The film puts Vinterberg’s fearless approach to cinema on display, a characteristic we also see in Andersen’s films. Andersen also worked alongside Nikolaj Arcel on the historical drama film A Royal Affair, which was nominated for an Oscar for Best Foreign Language Film as well as an Academy Award and several others.

Jacob Lundgaard Andersen first gained international exposure after embarking on the “This is War” World Tour with 30 Seconds to Mars, a rock band fronted by Oscar Award winning actor and multi-talented musician Jared Leto. While on tour with the band, which has received a Billboard Music Award as well as 84 other awards, Andersen worked as a videographer, shooting and editing tour footage of 30 Seconds to Mars while also helping to create several music videos and documentaries.

Jared Leto
Jared Leto on tour with his band 30 Seconds to Mars shot by Jacob Lundgaard Andersen

His successful work on the tour led him to begin working with Grammy Award winning musician Raphael Saadiq on Saadiq’s “Stone Rollin” Tour.

About his work with Saadiq, Andersen says, “I worked as a one-man-production and even though the scope was smaller, the creative responsibility was much greater and ended with me directing two tour-music videos for him. I am still collaborating with Raphael today.”

All of these projects marked the very beginning of Andersen’s career, an incredible feat considering the high profile of the artists with which he collaborated, but not all that surprising when looking at the extraordinary talent Andersen has shown through his work. In 2013 Andersen wrote, directed and produced the music video “As Long As You Watch My Heart” for Danish musician Penny Police. Andersen’s video went into heavy rotation on MTV U, which reaches an audience of 9 million, when Penny Police was chosen as one of several artists to compete for the Freshman Award, an award voted on by viewers that they won. The video was also an Official Selection at the Rahway Film Festival, and garnered Andersen the award for Best Music Video at the 2014 HollyShorts Film Festival in Los Angeles. A stop motion video, “As Long As You Watch My Heart” follows a ball of yarn traveling through nature and space. Andersen created the visually captivating video using animation, miniature models and puppetry.

Jacob Lundgaard Andersen is extremely gifted. Not only is he an incredible director with a unique vision, but he is passionate about learning every aspect of what goes into the creation of a film as well.

He says, “I love movies and every element that goes into making them and as a director you get to be involved with each of the specialized departments and learn everything from technical camera, VFX and sound things to very emotional and human experiences that comes from working with writers, actors and people management in general.”

The great lengths Andersen has gone to in order to become knowledgeable about every technical aspect of filmmaking in addition to the creative side, has put him leagues ahead of most directors and adds to his ability to bring his vision to life with each project. A perfect example of Andersen’s vast skillset, the films’ Be Here Now and Dustland showcase his creativity as a director, writer, and producer. If you’d like to find out more about Jacob Lundgaard Anderson’s work you can check out his website http://jacoblandersen.com/ and watch his video for Penny Police below!

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Q & A with Brazil’s Top Tech Producer Gisele Góes

Gisele Góes
Brazilian Writer and Producer Gisele Góes

Despite her flawless beauty, Gisele Góes is actually the one behind the scenes, or rather screens, computer screens that is. Gisele is an incredibly motivated tech writer and content producer. As one of the lead producers and managers of content for the successful websites TechTudo.com, Globo.com and Socialbakers.com Gisele works tirelessly to bring the online community the most relevant and up-to-date news in the tech industry. She is also one of the creative individuals behind Blogo, an award-winning blogging app for Mac OSX.

Not only is she a talented tech-savvy writer, but Gisele has also begun extending her work as a tech producer into the world of film. To find out more about Gisele’s work in the tech industry, and how she managed to take her skills as a producer from one industry to another, read our interview below!

TTNN: What did you go to school for?

GG: Bachelors in Social Communication, Emphasis in Advertising & Marketing

TTNN: What do you do for TechTudo?

GG: Write articles covering real-time industry news, digital culture, social media, product reviews, ratings (software, hardware), how-to’s, tutorials, featured downloads. Also monitor new sources for topic proposals and make sure to follow the tight deadlines (timing is everything). Without competent and good qualified writers, TechTudo wouldn’t have good and updated content.

TTNN: Why do people use TechTudo/What is the website all about?

GG: TechTudo is the biggest tech website in Brazil and it’s part of Globo (largest media group in Latin America). TechTudo is separated by sessions: News, Articles, Special Articles (interviews, etc), Tutorials & Downloads.

The website covers all news about technology and digital culture making this kind of content accessible to general audience (more than 10 million unique visitors).

TTNN: Have you always wanted to be a writer?

GG: Actually I’ve wanted to be a photographer but writing started to become a good hobby when I created my first blog (Keep Calm and Blog On). After following my work with my blog the staff from TechTudo invited me to write for them and then everything made sense. I found out I could use my passion about photography to pick up cool images or even write about the subject and have fun writing at the same time!  

TTNN: What genre or category does your writing fall into?

GG: I love writing about everything but I like online focused content and approaching subjects like new products/services, games, tech culture, pop culture and entertainment. Even though I enjoy long articles I really love the challenge of trying to be straight but giving the right details to touch the audience. This is actually what prompted me to start working on an ebook about how technology is changing our writing habits.

TTNN: Why have you chosen to work and write in this field specifically?

GG: I’ve always been into tech. When I was little I used to spend a lot of time in the computer, my grandparents would call me out for that and tell my parents “this girl spends too much time on the computer”. I love having access to new information but more than that, I love sharing it with people from all over the world. And that wouldn’t be possible without technology. I’ve lived in 10 different cities in 2 different countries, so I’m fascinated about communication and how it changes from culture to culture. I guess what I’m trying to say is that I love talking to all kinds of people from different places about something that I love and exploring good content everyday that deserves to be shared with the world.  

TTNN: How did you begin working in app development?

 GG: I worked in a Globo.com’s affiliate company that developed apps and tech products. After getting expertise in the process behind the development I started writing for TechTudo about tech related news and studying more about startups and getting more into the field.

I was one of the 18 young talents selected for a summer program in Silicon Valley in 2013 called Startup Dream Team and had workshops about all the steps a startup or entrepreneur needs to follow to start a new business / app / service / product.

TTNN: What is your area of expertise in app development?

GG: Communication, Written production (UX interface), Copyhacking and growth. Everything that involves promoting, increasing the online performance and connecting with an audience and press.  

TTNN: What is the Blogo App all about? 

GG: Blogo is a desktop blogging app for Macs. It simplifies the blogging workflow by getting rid of everything that is not necessary. All the features were carefully thought, selected and designed to make blogging easier and faster. It’s the easiest way to manage multiple blogs and publish content.

TTNN: How did you come up with the idea for Blogo?

GG: Blogo was not my idea. In fact, Blogo was created in 2008 and gained a lot of attention, described by Mashable as a “bad ass blog editor,” but its development halted after a Mac OS update. Five years later, the original creator (Ivan) gathered with two new partners and got the project back on track. Ivan and I were friends already and he knew I was coming back from Silicon Valley and thought I was the perfect fit to give Blogo a “human touch” and take charge of their communication. 

TTNN: As a producer for Socialbakers, what specifically do you do?

GG: Produce and coordinate all the content distribution in Brazil. Pitch Socialbakers to Brazilian media, look for media opportunities and come up with ideas for country specific content, arrange special articles and interviews that increases Socialbakers’ brand performance in Brazilian territory in order to attract more attention from possible clients and public in general.

The Crystal Crypt

After reaching an incredible level of success as a writer and producer in the tech industry, Gisele Góes began extending her skills beyond the tech world. Drawing on her unparalleled ability to raise funds and publicity for projects she believes in, Gisele began applying her talents to the film industry. In addition to being an irreplaceable force in the creation of content and the overall management of TechTudo.com, Globo.com, and Socialbakers.com, she is also currently working as a producer for the films “The Umbrella”, “Crystal Crypt” and “Susannah’s Lesson.”

TTNN: How did you transition from working as a producer in the tech world to producing films?

GG: I’ve always wanted to work with film– that was one of my options while I was in college but I ended up focusing on technology. Today I believe that is possible to work with both. Technology is completely changing the film industry because it empowers the community and independent moviemakers to easily spread the word, and get the support and funding needed to make a project happen.

TTNN: What skills from your background as a tech producer do you use as a producer of films? What are the similarities?

GG: Writing and content distribution mainly; but also my expertise interacting and approaching the community and that’s because independent movies use a lot of crowdfunding to help raise enough money to produce their films.

For a crowdfunding campaign to succeed, it is crucial to understand how to promote the right content to a community in order to generate spontaneous communication, etc. Just like in technology, you have to understand your target and make sure you’re delivering the right content, on the right channel with the perfect approach.

TTNN: What are your strengths as a film producer?

GG: As I said before, technology is changing the film industry completely. Movies like Crystal Crypt had so much support from the community and that has everything to do with their success. I believe that my knowledge with online tools to promote content and experience with content distribution, writing and PR is really useful to help in the movie’s production, as well as when it comes time to pitch them to the media in the best way.

TTNN: What do you like about producing films?

 GG: I’ve always loved movies. I can’t spend a week without watching at least one movie, and it’s amazing being able to be a part of something like that. There’s a lot behind a movie and it combines everything I love– photography, music, writing. It’s fascinating to see all these amazing factors being worked out together and turned into a “piece of art”.

TTNN: What are your favorite kinds of films to produce?

GG: Independent ones. Mostly because they have a big influence from the online community and they’re directly related with technology. As far as genres go, I like Sci-fi (which is the case of Crystal Crypt) but I don’t have a specific genre that I prefer. I think it’s all about quality.

TTNN: How did you get involved with the upcoming films The Umbrella, Crystal Crypt and Susannah’s Lesson?

GG: Shahab Zargari, the director of the film Crystal Crypt, knew me from my work here in Brazil as a writer and he thought I could add a different approach to these projects, that is how it began. He wanted someone with a different perspective that could add a lot and seek different approaches to promote and produce something unique.

TTNN: What do you hope to achieve over the course of your career as a writer and producer?

GG: Of course I want to get involved with awesome projects, but I also want to be able to promote and create great communities around these projects to guarantee their success. Technology keeps empowering us and today funding or raising money is just a matter of getting the right people involved and working together to make great ideas happen.

 

Italy’s Leading Producer Nicola De Stefani

Nicola De Stefani in Brooks Range Alaska
Nicola De Stefani in Brooks Range Alaska

The diverse work of Italian line producer Nicola (Nick) De Stefani has taken him around the world several times over, and although his work on countless award-winning commercials and documentaries has put him in many perilous situations, his love for his work and dedication to getting the shot has kept him calm and motivated even in the face of life-threatening danger.

While De Stefani has fulfilled the role of producer on several documentaries, his most consistent role over the last 25 years has been that of a line producer, which means he functions as the key manager of daily operations for the majority of projects he takes on.

During his time as co-owner and producer with World Watching Film from 1990 to 1995, De Stefani produced nearly 20 documentaries informing audiences on everything from the indigenous people, native plants and animals, and magnificent, yet equally treacherous mountain ranges, which exist in various parts of the world.

A dedicated producer, Nick De Stefani explains, “it was my production company that was producing and realizing the projects so it was my job to work at my best, even at the cost of being bitten or strangled by a snake, eaten alive by a nearby tiger that no one knew was around, or stomped by an Indian rhino.”

Some of his documentary titles include Tsaatan, Gli Uomini Renna (Tsaatan, The Reindeer Men) and I Nomadi Kazaki Degli Altai (The Kazak nomads of the Altai), which he shot in Mongolia, Il Mondo Perduto – Roraima (The Lost World ­– Roraima) and La Pianura Infinita – Llanos (The Endless Plain – Llanos), which he shot in Venezuela, Il Destino Del Gigante – Chitwan (The fate of the giant – Chitwan) and Il Parco di Chitwan (The Park of Chitwan), which he shot in Nepal, as well as many others.

“In the forests of southern Nepal, at Chitwan National Park, I had to tackle and handle a 10-foot constrictor snake by the tail, while my working partner was filming it. I did the same thing in Venezuela with a 12 foot injured anaconda, which had an extended mycosis on one side,” admits De Stefani.

In addition to taking on his main role as the producer of these documentaries, De Stefani also fulfilled various other roles while on location including co-director, sound recorder, art director, grip, electrician, and cameramen.

“Making these kind of documentaries means that you alone, or you and your working partner, will do the job an entire crew does while filming a feature film or a commercial,” says De Stefani. “You have to have the knowledge and the skills to cover all the roles.”

After De Stefani and his partner Rolando Menardi closed World Watching Films in 1995, De Stefani switched his focus from documentary filmmaking to the commercial world, an area in which he has found unparalleled success.

While Nick De Stefani’s love for exploration and the wild unknown made him an asset and key developer in the production of documentaries, these same traits have also made him an irreplaceable counterpart as the line producer on multiple award-winning commercials for high profile brands including Fiat, Mercedes-Benz, Nike, Ariston Aqualtis, Tuborg, Ferrero, Vodafone, Volvo and many more. For the last two decades De Stefani has been a go-to line producer for commercials for some of the world’s leading ad agencies like BBDO, Saatchi & Saatchi, Leo Burnett Worldwide, Lowe Pirella, and Grey.

On a commercial for Snam, a division of Italy’s largest gas company, Nick used his knowledge of Alaska and his vast skills as a line producer to make the commercial a success.

“It is not everyday that you have the chance to shoot in the middle of the ice and in my personal experience these, along with the desert, are the most challenging grounds you have to cope with… Nick helped us all, with a perfect blend of a professional and friendly attitude. It is important, especially when you are in a tough ground, to have very focused people around you who can help solve problems, but at the same time capable  smiling and keeping the atmosphere light and pleasant, even in the most difficult situations,” explained Simona Ferraro, who is an executive producer at Filmmaster Service based in Rome.

Nick’s ability to think quickly and always find the tools necessary for the director and the rest of the team to create a successful production has been an asset to every project he has worked on.

Check out one of the commercials Nick De Stefani produced for Indesit Company’s Ariston Aqualtis washing machine below! Indesit Company is one of the leading European manufacturers and distributors of major domestic appliances. The commercial was directed by Italy’s three-time Advertising Director of the Year, Dario Piana. Piana has shot over 650 commercials over the course of his career, as well as received countless awards including four Gold, three Silver and four Bronze Lion Awards at the Cannes Lions International Festival of Creativity, and a Clio Grand Prix Award.