All posts by Lorraine Wilder

Master Videographer Rosanna Peng Keeps Viewers Engaged

Rosanna Peng
Videographer Rosanna Peng shot by Noah Kendal

 

Living in an age of information overload brands need visual content creators who are able to create images and videos that strike a viewer on an emotional level and quickly tell a story. Videographer Rosanna Peng is one innovative visual storyteller who’s managed to leave a lasting impression on audiences with the stunning projects she’s created for brands such as J.Crew, New Balance, Canon Canada, Etsy, MTV FORA, The Creator Class and many more.

Originally from Vancouver, Canada, Peng’s artistic approach to visual storytelling draws viewers in and elicits an emotional reaction within them. Last year she was hired to shoot and edit the J.Crew on Film: J.Crew X New Balance® 997 Butterscotch video that launched the collaborative J.Crew x New Balance 997 sneaker. Featured on popular online platforms such as High Snobiety and Hype Beast, the video Peng created takes viewers inside the New Balance factory and reveals the making of the new shoe in a way that humanizes the brand and gives personality to the shoe. Through her ingenious videography and editing, Peng managed to make the inside of a shoe factory look visually stunning, something not many people are capable of achieving.

“I was trying to take the viewer through the journey of seeing the shoe being made by real people then worn in an editorial environment. I wanted to show the craftsmanship of the shoemakers,” explains Peng. “I colored the video tones to compliment the shoe’s tones and textures. The pace of the video was intended to build up the excitement for the viewers to when the shoe is revealed in the final setting.”
 


Her methodical approach and visual artistry definitely nailed the mark; and considering the viral success of the video for the New Balance 997 Butterscotch shoe, it’s not surprising that Peng was tapped by the companies once again to direct and edit the video for their collaborative J.Crew X New Balance 997 Cortado, which was released shortly after the Butterscotch. With the term ‘cortado’ referring to a coffee drink made of equal parts espresso and warm milk, Peng connected the process of the making of the drink with the new shoe.

She says, “I wanted to convey the art of coffee-making and parallel the creation of a cortado to the beauty of the Cortado shoe. I did this by capturing every step of the cortado-making in a creative and beautiful way, then editing in footage of the shoe to emphasize the textures and tones to the shoe. The pacing and jazz track for the video is a modern spin to the art of espresso.”


From the rattle of the beans being poured into the grinder all the way up to the desirable and creamy finished drink, the precise shots, angles and cuts she used create a feeling of anticipation, a brilliant strategy that effectively connected the anticipatory feeling elicited within the viewer over the coffee to the upcoming release of the Cortado 997.

Capturing the personality of the brand while making the videos relevant and visually appealing to viewers, Rosanna Peng’s work for the J.Crew/ New Balance collaboration is the perfect example of how a master videographer can make the difference between a brand’s message actually breaking through the saturated digital market and making an impression, or being passed over by consumers without a second thought. Clearly Peng’s work lands on the side of the former.

Aside from being exceptionally skilled when it comes to shooting and editing videos, Peng’s international success as a videographer is due in part to the versatile nature of her creativity combined with her keen knowledge of current trends and the understanding of what will pique the interest of specific audiences.

Rosanna Peng
Rosanna Peng shot by Jennifer Cheng


As a lead videographer for MTV FORA, a hip daily blog from MTV Canada and Clean and Clear that covers fashion, beauty, lifestyle and the best of MTV, Peng created a diverse range of videos focusing on everything from fashion and beauty tips to giving viewers a behind the scenes look at photo shoots.

“I enjoyed the freedom the FORA team gave me. They really trusted my creative vision and gave me the opportunity to expand their potential on their youtube channel,” says Peng.

Thanks to her ability to create edgy visual stories that appealed to MTV FORA’s predominantly female millennial audience, the quirky and upbeat videos garnered thousands of views on the popular blog, as well as their YouTube channel. Accompanied by short blog posts, the videos she created, such as Becoming FKA Liz 101, #WCW: Phoebe Dykstra and Audrey Kitching and Natural Beauty DIY: Pumpkin Facial, add a fun and youthful flare to the FORA site that effortlessly keeps viewers engaged while telling interesting stories.


Peng says, “During shooting and editing, I would capture funny and offbeat moments that would make the video more unique. I was able to draw from my graphic design background and edit each video to pair with the accompanying article’s look and feel. The unique combination of design with videography is the merge of my previous experiences as a graphic design student and a videographer.”

For the 30 Shades Of Lips with Liz Trinnear video Peng shot model Liz Trinnear in 30 different shades of lipstick from makeup brand Obsessive Compulsive Cosmetics. While the idea of watching someone try on 30 shades of lipstick might not sound all that interesting, Peng’s shots of Trinnear doing silly poses in each shade combined with her edits and the music she chose made the video incredibly fun and engaging.


She explains, “I laid out the video timeline for every shade and paced the video so the pacing would go from, in regards to Liz’s poses. This spaces out the video and makes it engaging to watch as it has a pulse to it as well.”

One of the aspects of Peng’s talent that makes her such a rare and impactful videographer is her tremendous editing skill. From the New Balance videos to those for MTV FORA, it’s easy to see the way her edits affect the mood and style of the visual story being told. While her cuts on the New Balance videos are virtually invisible and the shot transitions flow seamlessly creating an almost visceral romanticized feeling, those for MTV FORA are the polar opposite. Her inclusion of bold and brightly colored graphics and the often abrupt and in your face nature of the cuts creates an energizing feeling that perfectly supports the cutting edge style of the MTV FORA brand.

“Video editing is more than just telling a story, it’s using certain footage to make a viewer feel a certain way,” explains Peng. “Anyone can point a camera and start capturing footage, but being able to communicate an idea through video editing is a certain skill not many people possess.”  

In a world where people are bombarded by so much content day in and day out, it takes a videographer with more than just technical skill to cut through the fat and actually touch viewers. It requires someone who is able to tap in and drive home an emotion that resonates with audiences, and Rosanna Peng is definitely ahead of the pack on all fronts.

BIG STUDIO OR INDIE, THEY’RE ALL IMPORTANT TO DIRECTOR/PRODUCER JOHN ALBANIS

Education is a good thing but, consider that education alone is not indicative of the ability to master something; it’s a springboard to jump into the race. Specifically, when it comes to artistic endeavors, vision and mastery of skills easily defeats the knowledge base of how something “should” work. One can understand painting but it doesn’t make you a painter. A knowledge of the complexities of music theory does not make one a songwriter. Film school does not make you an accomplished cinematographer. While scholarly endeavors may get you in the ballpark, they won’t insure that you will make the team. Of all the aforementioned art forms, film is the newest and thus the idea of attending film school was not available until recently. The pioneers who crafted this art form and by whose hands it evolved were the men and women who learned “on the job.” Considering the fact that film has permeated almost every culture and region of the planet, they did their jobs quite well. Following in the footsteps of these giants is John Albanis. This producer/director had not planned on entering the film industry (moving from Calgary to the UK to pursue rock stardom) but made an artistic switch when he discovered he had a natural skill set that lent itself to this medium. With no formal academic film training, John learned from those he worked with; those who recognized his ability for accelerated learning. Years later, he has cultivated quite an impressive career which rests on both huge blockbuster productions as well as carefully and emotionally crafter indie art films. Feature Films, TV movies, music videos, even recording studios make up the eclectic life of this immensely talented Canadian filmmaker.

John Albanis’s work on major studio films is instantly recognizable and is not confined to simply one genre…unless that genre is “successful.” Some films perform well at the box office and also have a second life on downloads and streaming services, as is the case the Hector and the Search for Happiness. As Co-Producer on this 2014 film starring Simon Pegg, John had the herculean task of taking the production across the planet to locations which included: Canada, the UK, South Africa, China, USA, India, and Germany. The Story and its locations are entertaining and seamless, something which Albanis is quite proud of achieving.

Contributing his full range of abilities to the film Psychic Driving, John was director, producer, and writer of this Film Noir. Inspired by the great political thrillers from the 1970s films like Three Days of the Condor, The Parallax View, All the Presidents Men and based around the CIA mind control program in the 1950’s called Project MK-Ultra (a secret program that ran experiments on human subjects, often without their knowledge), Psychic Driving’s theme was perfectly suited for the Film Noir genre. It also allowed Albanis to indulge his creative side to great length, exhibiting his multiple talents. Utilizing his connections in the film industry allowed for a quick and impressive production schedule. John relates, “When I work on studio films, I build such great relationships with the crews whom I work with. One thing I quickly learned is that there are so many talented artists who are on the verge of breaking. In the case of Psychic Driving, I had recently completed working on Miramax Films’ Shall We Dance. This was pretty early in my career; I was a director’s assistant at that point. But the director, Peter Chelsom, had me very involved creatively so I worked closely with all department heads. I forged relationships with (main Camera Operator) Peter Rosenfeld and (Art Director) Sue Chan. I had written Psychic Driving shortly after the studio film wrapped and I gave the script to both of them. They immediately signed on as Director of Photography and Production Designer respectively. Since we all have contacts in the studio system, we were each able to bring those resources to this small, indie film. That’s why it has such ambitious production values.”

Not content with Feature Films or Indie Films, John also lent his production talents to a series of highly successful made for TV films (for CBS) starring Tom Selleck. Jesse Stone: Stone Cold, Jesse Stone: Thin Ice, and Jesse Stone: No Remorse were all presented in a period of five years.

As he prepares for the next obvious progression in his career, Albanis confirms, “Los Angeles is still the heart and soul of the film and television industry; it’s where all the main players are and where all the deals are being struck. I’m transitioning from being a hired gun producer/director into developing my own projects from the ground up and Los Angeles is the best place to do that. Last year, I purchased the TV rights to a book called The Mirror Thief, which I’m developing with Peter Chelsom to direct into an 8-hr series. It’s a mind-bending thriller that follows interweaving narratives of three driven men all connected by the alchemical possibility of a mysterious book, and shifts from 16th century Venice, Italy— where famed glassmakers perfected one of the world’s most wondrous inventions, the mirror (an object of fearful fascination)— to the seedy Venice Beach waterfront of the 1950’s, to the glitzy trappings of the Venetian casino in 2003 Las Vegas.”

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BRIAR NOLET HAS TAKEN “THE NEXT STEP”

While the entertainment industry is for the most part based around youth, it’s rare that we see someone truly grow up on camera. Ron Howard, Drew Barrymore, and a select few have come into their own and lasted in the business. In what would appear to be the most recent individual to fill this template is Canadian Briar Nolet. An artist of impressive dance and acting skills, Nolet appears on Temple Street Productions “The Next Step” about a group of young dancers. The Canadian program is equal parts astounding dance and a (fictionalized) depiction of the lives of the characters. As the youngest cast member of this program, Briar began as a member of J Troupe (the in-training group) but was so skilled that she was quickly was moved up to A Troupe and cast on the show. Throughout the several seasons of “The Next Step”, fans from across the globe have seen Briar grow from a young girl into a woman, mirroring the evolution of her acting and dance abilities. As a fan favorite, Nolet has traversed the planet with the live performances that “The Next Step” has toured with including; the UK, Australia, Europe, Canada, and many other destinations.

“The Next Step” has won many awards (Canadian Cinema Editors Award, BAFTRA, Canadian Screen Award, etc.) and received numerous nominations, but that’s not what made the show an international success. Fans from different cultures connected with the young cast members, the stories, and their struggles to pursue their dream. Frank Van Keekan (Creator of “The Next Step”) confirms that Briar was a focal point of this reaction and the show’s success. He states, “Briar Nolet burst onto the scene of The Next Step as a member of J-Troupe. J-Troupe was the junior troupe in the dance studio. We specifically designed J-Troupe to be a training ground for new actors, getting them ready to move into A-Troupe once they were old enough and if they showed enough talent. Briar was one of the few actors that made it through the ‘system’. Her dancing and acro abilities were unparalleled. We were continually gob-smacked by her performances. After a couple of seasons, we quickly had plans to grow her into one of the main cast members. As soon as she arrived there, Briar excelled, becoming one of the show’s regular cast members. During that time, and with very little effort, she grew a massive fan base and quickly became one of the stars of The Next Step. She has gone on the live tours which travel the world over. Briar is easily one of the show’s most beloved cast members and one of the show’s most in-demand characters. It’s been amazing to see how she has gone from a young J-Troupe member, to being one of the show’s stars. It’s all due to her amazing work ethic, her immense talent, and her star quality.”

Briar’s role on “The Next Step” is Richelle, a feisty and talented dancer who is singularly focused to become the greatest dancer she can. Possessing more attitude than friends, she exemplifies determination. Nolet describes, “Playing Richelle on The Next Step, really grew my skills as an actress. I have similar characteristics to Richelle; however, she does have an edge that I don’t really share with her. In saying this, it’s fun to experiment and portray emotions that are different than how I [as Briar] would react to certain things.” It is notable that one of the reasons Richelle has become such a favorite to fans of the show is for this unique personality. Richelle doesn’t fit the mold of the status quo, which many of the show’s admirers appreciate in both the character and Briar’s portrayal.

Something that Nolet does share with her character is the sacrifices which a dancer must make to pursue this passion. The life of a dancer, whether real or fictional, is one of giving up time with family and friends to hone your craft. The same cause and effect applied to Briar’s work as an actress. Richelle was perhaps communicated so well by this actress because she could completely empathize with the character.

The immense talent of Briar’s dance abilities is well documented and displayed on “The Next Step.” Pushing the limits of where dance stops and acrobatics begin, her performances on screen were often unbelievable. Briar is more than amused to share as she states, “I would say something that sets me apart from everybody else is that I have no fear. As a dancer, I will always take risks and try different things that sometimes nobody could even think was possible. It’s a shock to everyone that such a little body can do that. I also have a crazy amount of energy and determination and I think that helps separate me from other people. I am one to of course be safe but at the same time just go for things. Sometimes I honestly throw my body somewhere and hope that I find my feet. Ha. A lot of my tricks that not many people can do come from just trying the impossible. These are moves I have been doing for a long time and am very comfortable with, to the point that sometimes I don’t even have to think about it. The difficulty level is the same no matter where I do them. Obviously, on camera they can edit if I mess up a trick they can make it look like I didn’t but,  on stage you can’t do that so you’ve just gotta go for it. I get super pumped up and excited when I am doing these things, I absolutely love it.”

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Briar’s fans will be happy to know that the upcoming season of “The Next Step” shows Nolet (as Richelle) to be one of most focused upon leads for the new storyline. As Briar Nolet’s star continues to rise, admirers of her acting and dancing can be certain that this talented young woman will be pushing herself to the surprise of all who watch.

Duarte Figueira Pushes Artists to the Next Level

Duarte Figueira
Music Producer Lhast (left) & A&R Specialist Duarte ‘Duda’ Figueira (right)

When it comes to the world of art and music, turning one’s creativity into a profitable career is no easy task. There’s a reason that so many talented artists and musicians throughout history have toiled away working odd jobs only for their work to be discovered posthumously. The business side of becoming a successful artist is imperative for someone to actually make a living from their work, but for most of the world’s wildly creative people, business and art just don’t line up.

Thankfully for those in the music industry however, there are people like Music Producer/A& R Specialist Duarte Geraldes Figueira, founder of the imprint agency, DGF Agency, and co-founder of one of Portugal’s leading booking agency, Bridgetown Talent Agency. Hailing from Lisbon, Portugal, ‘Duda,’ as he is known widely throughout the music industry, began his career coordinating projects for some of Portugal’s most recognizable musical acts back in his teens. After starting the incredibly popular sound system Fyah Box Sound back in 2007, Duda began coordinating the careers of Richie Campbell, Lhast, Regula and many other well-known artists.  

“I think the fact that I did everything available in the work field allowed me to learn from all perspectives. With Fyah Box Sound I was in charge of being the creative input for the new campaigns, marketing director, booking agent, MC, promoter, event producer, and all other business aspects of it,” explains Duda.

As a music producer/A&R specialist, Duda handles everything from planning the image of the artist and their musical approach, to organizing their events, releases, PR and much more. What makes him such a uniquely talented individual that artists around the world want to work with is the versatile nature of his skill and his ability to organize their careers in a way that actually brings a profit.

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Duarte ‘Duda’ Figueira (right) & Regula (left)

In 2012 he began coordinating the career of famed Portuguese rapper Regula. The two started working together just before Regula’s hit album “Gancho” was about to be released. Duda invited him to come on board and release some of his tracks through Fyah Box Sound and that’s what really got the word out about the artist’s upcoming album.

Duda recalls, “After doing a collaboration with Fyah Box for the song ‘Casanova feat. Leftside,’ and releasing the single ‘Berco D’Ouro,’ people were just expecting the new album like nothing else we have ever seen before. The streets were hot for it.”

Knowing that he had a winner on his hands, Duda went to the biggest CD retailer in Portugal and convinced them to put “Gancho” on the shelves. Not only did the album sell out within hours of making it into the store, but it sold more copies than those of Rihanna, Beyonce and Tony Carreira had sold in a week! Next Duda went to work paving the way for Regula to reach a wider audience by coordinating several shows across Portugal. He got Regula on the bill of some of Portugal’s biggest concerts, including a 2014 show at Semana Academica de Lisboa, Campo Pequeno with Valete in 2012, headlining for a hip hop festival at Coliseu de Lisboa in 2013, as well as the Sudoeste Festival in 2014.

“Working with Duda is, and has been, a constant learning process. The success that I have obtained during these times, is due to the teamwork that we built, where Duda is an essential element because of the commitment that he assumes,” explains Regula. “His innovative spirit and vision that he transmits, his effort and dedication that are characteristic of him, and the responsibility that we both took to the process.”

Duarte 'Duda' Figueira
Richie Capmbell (left) & Duarte ‘Duda’ Figueira (right)

In 2010 Duda began working as the A&R specialist for multi-award winning artist Richie Campbell. The two have continued to work together ever since, and the collaboration has been beyond fruitful for both of them. As Campbell’s A&R specialist, Duda has handled the A&R side of practically every album Campbell has released as a solo artist.

Duda says, “My journey with Richie towards the beginning of his career as a solo artist. I was part of every aspect of his career. From the music, to the brand, to the shows, to the personal life… me and Richie are friends and work partners. I’ve worked with him as A&R, as driver, as fashion advisor, as event producer, PR, marketing planner, counselor, and anything else you can imagine. It has been such a long journey that I can’t even remember all the stories.”

Over the years Duda has played a major role in the release and success of several of Richie Campbell’s albums, such as “My Path” (2010), “Focused” (2012), “Live at Campo Pequeno” (2014), “In The 876” (2015) and the EP “Richie Campbell” (2010).

Aside from coordinating a plethora of major international events for Campbell, Duda was also the A&R man behind the artist’s hit 2016 single “Do You No Wrong.” The song topped the charts earning a Gold and Platinum Award on the Portuguese sales charts and was a major viral success garnering more than 10 million views on YouTube. Earlier this year Campbell released the single “Heaven,” yet another hit production led by Duda. The song was an immediate success and garnered more than two million views on YouTube in a little over a month after its release.

“I love being around the creation. I feel like we are always leaving a legacy, anytime that we develop something. It’s a joy to see the results of our work connecting so deeply with people. The creation and the way we put it out is a beautiful experience as a human being,” explains Duda.

“A moment that made it really clear for me was during a Richie Campbell performance watching every fan going crazy over the song ‘Piece of Bread.’ We went to Berlin to record a couple of songs for his album Focused, and that was one of them. I remember the amazing days that we had and the recording process in detail. I remember how important it was for the vibe to be right. Those conversations, those laughs, those moments, everything that happened is why I work as a music producer/A& R specialist.”

While his work involves coordinating for highly-acclaimed artists, those are not the only professionals he represents. Through his meticulous planning, ingenious sense of how to form powerful artistic collaborations and ability to manage a team, Duda has been hugely influential in the career of Portuguese music producer Lhast. Over the years Duda has connected Lhast with a long list of artists and coordinated collaborations that have been invaluable for both Lhast as a producer, and the artists, whose songs have gone on to become major hits.

Some of the hit song collaborations that Duda has coordinated for producer Lhast include Diogo Picarra’s “Historia,” which has over five million views on YouTube, Regula’s “Tarzan,” Profjam’s “Xama,” Plutonio’s “Nao Vales Nada,” and Valas’ hit songs “As Coisas,” “Alma Velha” and “Acordar Assim.” Duda is also the one who connected Lhast as the producer of Richie Campbell’s award-winning hit “Do You Know Wrong.”

“I’ve worked with Duda for a long time on a bunch of different successful projects, since the beginning he has always pushed me to deliver the best and stay focused,” explains Lhast. “I think he strives in this industry because of his great understanding of both the artistic and business side. He always finds a strategy that fits the artist concept and always executes it with ease.”

After making a name for himself in Europe, Duda moved to the United States where he has continued to lead the way as a music producer/A& R specialist for many well-known artists. As an A&R specialist at Rebeleon Entertainment, he is currently working on the upcoming releases for artists that include La Santa Cecilia, Gloria Trevi, Mon Laferte, Latin Grammy Award winner Alejandra Guzman, Enjambre, Mitre and several others.

“Being around the creation, and then seeing it come to life, and then watching people singing out loud the words and harmonies that you saw being created is what brings me joy to be a project coordinator,” says Duda. “The passion for being behind the scenes and seeing everything happen out of nothing is what lights my career.”

A decade after his career first began, Duda has come fully into his own as one of the most sought after music producer/A&R specialists on an international scale. When it comes to overseeing an artist’s career and taking them to the top, Duda has proven himself to be a driving force behind the success of some of the music industry’s best-known talents. With his keen sense of business, timing, meticulous planning and knowledge of what audiences are looking for, Duda’s role is a rare gift that allows the artists he works with to stay focused on their creativity, while he manages everything else.

Editor/Colorist Liang Xia Expertly Combines Technical Precision and Nuanced Emotion

The film industry is home to an army of specialty craftspeople and technicians, each working in distinct specialized niche disciplines. These widely varying duties abound in the post-production field and while many seem almost esoteric in their limited scope, some actually have a critical impact on the finished films emotional appeal and ability to directly reach an audience.

Chinese born Editor/Colorist Liang Xia is a prime example of this. His is a uniquely demanding position, one that requires a masterful sense of nuance and subtlety, balancing the aesthetics’ which a production’s setting and style requires while subtly enhancing the film’s overall mood and emotional appeal. Xia achieves this with a both comprehensive attention to minute detail and an overarching perspective on the sweep of the entire film.

“There are three different things that a colorist does,” Xia said. “First, I adjust the exposures of the footage. A lot of things, such as lighting issues, weather, location and cause the cinematographer to get incorrect exposures. In most films, there will be several shots under or over exposed and colorists fix those issues in post-production, making sure each shot is the correct exposure and matches other shots.”

“Second, Colorists need to correct unnatural colors or unwanted colors. Sometimes, color temperature of the lighting is not accurate, or if the camera setting isn’t right, the color in footage will not be correct. Even when every setting is right, the camera sensor will receive more light and colors than we can see, and there will be some unwanted colors, or the contrast will change. Colorists fix all these problems during the process of color correction. And after this process, the color will become very accurate and satisfying to audience.”

The third aspect of the colorist’s job is the most important, and also where Xia excels.

“Color can also express emotion,” he said. “As we know, red means passion or blood, blue means cold or peace. Colorists can also use color theories to emphasize emotions in scenes, chapters or even whole films. A subtle change of color tone is not very obvious to audiences, but when they watch the film and see the color, they will have a natural, almost subconscious reaction to the color tone. In this way, a colorist enhances the film, allows it to further express subtexts and emotions.”

His work on the recent feature film Strawman exemplifies Xia’s perfected mix of vision and expression. A gritty look at a youth forced into a life of petty crime to support his siblings after their parents abandon them, Xia’s atmospheric approach and attention to detail further burnished director Tian Xie’s impactful drama.

Xia is driven by a fascination with the human condition and the inescapable drama of common life. It’s a combination of sensitivity, aesthetics and technique striking an unusual balance between meticulous technical precision and broad emotional strokes. For Xia it’s almost therapeutic and this unusual artistic perspective enhances every project undertaken and has, in a few short years distinguished him as a professional force to be reckoned with.

Strawman was the first time I worked with Liang,” director Tian Xie said. “Besides his editing concepts and skill, Liang has very good vision and a feeling for color, so his color correction is excellent. Liang had a five-year experience in studying paintings, including traditional Chinese painting and watercolor. I think that’s an important reason for his excellent sense on color. When we worked on Strawman, I told him the story takes place in summer, a hot summer. Liang did some adjustments on his color panel and created an ideal overall look, immediately. That color tone was what exactly I want, and I said, ‘that is the one.’”

Xia’s lifelong affinity for both art and film created the perfect combination for his profession. “I’ve loved film since my childhood,” he said. ”After high school, I studied TV and film directing in college. After I came to U.S. to study film, I found my logic and patience gave me a strong advantage and decided to work on editing. Then, during my post-production study, I found I am sensitive to color, so I started to study color theories on my own and also took some class about film color grading.”

And it’s working. Strawman took Best Foreign Feature at 2016 Los Angeles Independent Film Festival and Best Feature Film Diamond for director and editor at the 2017 NYC Indie Film Awards, and led to an on-going collaboration with he and director Tian Xie, most recently on the short Promise. In fact, Strawman and Promise each won a Gold Remi Award at 50th WorldFest-Houston International Film Festival. Additionally Strawman officially selected in the 19th San Francisco Indie Film Festival, the 6th Richmond International Film Festival and 23rd New Jersey Film Festival.

“I love editing and doing color,” Xia said. “My goal is to keep working on indie films. In my opinion, indie films more focus on humanities and society. I want to have more chances to edit more indie films. It not only provides me editing or color jobs, but also makes me connect to the real world.”

*I like dramas that focus on people who are often ignored or marginalized by society, and these give me the chance to using my post-production skills to build complete characters—and to build a complete me.”

Production Designer Andrea Leigh essential to award-winning video for Thugli’s “Sic Em”

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Production Designer Andrea Leigh

Andrea Leigh is not just a production designer. She is an artist. She is a creator. She produces a specific world, completely designed with the goal of portraying a message, or developing a character, or evoking a feeling in an audience member that no human being on the screen saying their lines could. Being able to do that through her work gives meaning to every job she works on, and she is outstanding at it.

Working on several award-winning and celebrated projects, such as the film Friends Like Us and the web series Whatever Linda, audiences and critics at the world’s most prestigious film festivals have appreciated Leigh’s work. She also has worked on many celebrated commercials, including the award-winning Prickly for Scotts Weed B Gone, the viral E.L.F. Play Beautifully advertisement, and the insanely popular 2015 Teleflora Mother’s Day campaign that received international media attention and 11 million YouTube hits. However, Leigh’s success does not end there. She has also worked on some captivating music videos, including Downtown for the Juno award-winning rock band The Sheepdogs, as well at the Thugli music video Sic Em.

“The guys of Thugli were great. They loved the director Amos LeBlanc’s vision and loved how we brought all their ideas to life,” said Leigh.

Amos LeBlanc has directed a controversial video that was widely successful, and he had won “Best Video of the Year” the previous Much Music Video Awards (MMVA). The tone of the Sic Em video was dark and thoughtful, and this made Leigh want to work on it.

“It was great working with the director Amos Leblanc, he had a very clear aesthetic image that he wanted to portray, clean, modern, dramatic skyline, lots of smoke and special effects. He was always interested in hearing what kind of changes I thought we could make art direction wise. It’s nice to have your creative vision valued when shooting something so specific and thoughtful,” said Leigh.

Music videos are usually long days packed with many shots and not enough time, but this was a two-day shoot that Leigh used to her full advantage, and had the time to do exactly what she wanted. That also meant they had that magic hour lighting two days in a row, something she describes as quite spectacular.

“That’s one of my favorite shots in the video, where the guys are all standing in single file formation with the magic hour sky behind them,” Leigh described. “The cast was a blast to work with. It was a night shoot so naturally things can get a little silly when everyone’s trying their best to stay awake. Lots of jokes, lots of laughs. It always helps on a long shoot when the cast and crew hit it off.”

With the help of Leigh’s eye for production design, the video went on to win the Much Music Video Award for “Best Dance Video.” The music video also earned over 75,000 views on YouTube, sparking widespread popularity among fans and critics. Leigh says she feels like they really accomplished something with the video, and the producer Geoff MacLean says it wouldn’t have been possible without her help. MacLean is a very respected and accomplished Executive Producer. Vision productions is an iconic production company that has produced work for several internationally renowned artists, such as Prince, Rihanna, Drake, The Weeknd, Calvin Harris and countless more.

“The music video is, thanks to Andrea, a fascinating visual production which instantly captures the attention of the viewer. She coordinated closely with the director, the choreographer, and other experienced creatives on set to determine the placement of the props, and the organization of the set. While the entire production is a visual achievement thanks to Andrea, specifically her work arranging the set for the dancers, as well as the props and décor for that segment gave the music video its down to earth and ‘back to the basics’ feel, which was the goal of the client. I credit a great deal of the video’s success to Andrea’s leading role, and attribute her with much of the music video’s all around commercial success and critical acclaim,” said Geoff MacLean.

“Andrea’s achievements throughout her career are reflective of top performing production designers and art directors in her field. The success of her productions is indicative of this fact, to be sure,” MacLean added.

Watch the Thugli Sic Em music video here.

Sound designer Randolph Zaini says film “Mosquito: The Bite of Passage” is highlight of his esteemed career

Randolph Performing Foley Footsteps
Randolph Zaini working on “Mosquito: The Bite of Passage”

Randolph Zaini is more than a sound designer. He is an artist; the video is his canvas and audio clips are his paint. He is a storyteller, and sound is both the setting and the characters. He sees sound as one of the most important aspects of a film, and those that have seen his work can hear this immediately. There is no doubt as to why he is so sought-after in his industry.

Of all the films he has worked on, with many esteemed awards and praise, the highlight of Zaini’s career he says is working on the film Mosquito: The Bite of Passage, which was just shortlisted for the British Academy of Film and Television Arts (BAFTA). The film tells the story of a young mosquito brought out by her mother on her first hunt for blood. The issue, however, is that she doesn’t like blood, and but fears disappointing her mother. Though the main story is simple and clear, there is a complex message underneath. It has much to do with being accepted for who you are. It exemplifies the best form of storytelling, where it can both entertain and illuminate.

“It was a great screenplay filled with heartwarming and funny moments,” said Zaini.

Since the story deals with opposing perspectives, it is imperative to give the appropriate sound design treatment on each subject matter. The mother has set her eyes on a single human: a slob who lives alone in his dingy apartment. When there is a switch back and forth between the perspectives of said human and the mosquitoes, audiences should hear the differences in ambiance. Everything feels gigantic in the perspective of the mosquitoes, even the air feels heavier; they are in the land of giant beings. Although Mosquito: The Bite of Passage is a hybrid live-action/animation, there was no production sound provided to Zaini, even on the live-action part of the film. This meant on top of creating every bit of audio clips for the mosquitoes, he also had to recreate the sounds of the human character, played by a live actor, from scratch as well.

“Every bit of sound that the animated character made, from the mosquitoes’ helmets, suits, boots and blood-bag was created by me in the foley recording studios. As for the human character, I also performed all his movement sounds, which then got a frequency manipulation treatment to make him feel gigantic when seen through the eyes of the mosquitoes,” Zaini described.

The film ended up becoming a large success after premiering at the prestigious Telly Awards, where it won Best Animated Short. In addition to BAFTA, it was an Official Selection at the Chinese International New Media Short Film Festival, Edmonton International Film Festival, New Orleans Film Festival, Haryana International Film Festival, African International Film Festival, 9th CMS International Children’s Film Festival, Newport Beach Film Festival, New Voices in Black Cinema, and more. It has gained offers for representation by CAA, WME, Paradigm and Verve. None of this could have been possible without Zaini’s work as sound designer, and he was recognized for it with the Outstanding Sound Award nomination at the 2017 First Look Film Festival.

“It was incredible. We make these movies to connect with audiences, to tell a story worth telling, with a hidden message worth sharing. Winning awards is always secondary. But I’d be lying if I say winning Telly Award for the second time did not give any affirmation that I was doing something right, that my passion was not misguided, and that people do appreciate the result of hard work and the vast amount of passion being put into it,” said Zaini.

Randolph Performing Foley
Randolph Zaini recording foley for “Mosquito: The Bite of Passage”

The detail Zaini put in to each and every sound in the film is outstanding. To create the sound of the mosquito wings, he used a combination of hummingbird wings flapping, plastic cards being run through bicycle spokes, and small airplane engines flying in the air, among other sounds that helped sell the integrity of the wings that carry these mosquitoes. Every single sound file was designed with the storytelling effectiveness in mind.

“Randolph is the best sound editor, ADR editor, foley artist, and re-recording mixer I have encountered. To cite a specific example, for Mosquito: The Bite of Passage, Randolph created the sound of the entire film from scratch. There was no production sound going in. He was notably innovative in his approach to creating a new world of sound for the macro world of the mosquitos in the film. Using devices like leather jackets, his own voice for various flight sounds, and other unique concepts, he made a deeply immersive experience. This film relied heavily on the sound design given its heavy science fiction component. I was very happy with the results,” said Brian Rhodes, the director of the film. “Randolph is extremely hard working, dependable, diligent and a wonderful human being to be around. I greatly look forward to working with Randolph the rest of my career. He pushes the boundaries of what is possible and is a visionary.”

Rhodes, who previously worked with Zaini on the award-winning film Harold’s Fish Sticks, refused to have another sound designer work with him on the project. He even pushed back the timeline to work with the sound designer, knowing he needed the best. Although it was a long process from start to finish, there was not a moment of it that Zaini did not like.

“It was work that I enjoyed wholeheartedly. Mosquito: The Bite of Passage is an action-filled movie, which means there are a lot of high-paced sequences that were fun to design. I had a blast planning, recording, and editing the sounds I created,” said Zaini.

With every project he takes part in, no matter how successful, Zaini is living his dream. As a child, he told stories, always putting in captivating sound effects. He may not have known at the time it would be his future, but he always knew what his passion was.

“Like most children, I grew up watching animations. Though I wasn’t always aware of the sound design aspects of those cartoons, it had always sold the believability of these drawn and sculpted worlds and characters, being brought to live with sound. To think that what I do now is breathing life into these lovable characters, it is like having an important role behind a magician’s performance,” he said.

Working on Mosquito: The Bite of Passage was just another chance for Zaini to live out his dream.

Writer Sarah Stunt tells inspiring and impactful story in award-winning film ‘Girl Unbound’

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Actress/writer Sarah Stunt, photos by Alexis Dickey

Growing up, Sarah Stunt always loved stories. The Toronto native was always a big reader, reading her first novel, Little Women, at just nine years old. She loved the history and romantic setting, drawing her to the visual, and she was immediately taken by the characters, seeing herself in the passionate and independent writer Jo March. At the time, the only way she could describe the feelings the book gave her was on paper. It was something that changed her life. Now, her talent communicating through the written word, and that passion that started at just nine-years-old, has propelled Stunt’s career, and she is recognized around the world as an outstanding writer.

 

Stunt’s work has impressed international audiences for many years, but it was writing the impactful documentary Girl Unbound that she considers the highlight of her career. The film is about an exceptionally brave girl living in Waziristan, Pakistan, “one of the most dangerous places on earth.” Maria Toorpakai defies the Taliban, disguising herself as a boy, so she can play sports freely, something the Taliban strictly prohibits girls from doing. However, when she becomes a rising squash star, her true identity is revealed.

“I love working on documentaries as a writer. It’s always a long-term, nurturing relationship that changes and grows as time goes on. The lives of the characters are real. You don’t have to envision the conflicts, the inciting incidents or arcs, they evolve naturally on their own. Being able to capture it on the page is where the magic before the magic takes place, because in a matter of pages, your essence of the film presents itself and sets the stage moving forward. Being able to create some sort of affect, as the subject matter is usually from a human-interest point-of-view, is always the greatest outcome. You learn to champion your characters and unlike fiction, their stories continue to evolve after production is complete. It has a long-lasting affect,” said Stunt.

As the film’s writer, Sarah worked closely with the Producer, Cassandra Sanford-Rosenthal, to develop the film’s basic concept, and from those initial ideas, she wrote the film’s script. Rosenthal says without Stunt, the film could never have been possible.

“Sarah is an exquisite writer whose skill and talent for her craft is obvious. Girl Unbound could not have been made without her guidance and her amazing abilities. The fantastic record of success the film had could not have been achieved if not for Sarah’s prodigious talents,” said Sanford-Rosenthal.

After being asked to premiere at the world-renowned Toronto International Film Festival last year, Girl Unbound received rave reviews from such top industry publications as The Hollywood Reporter and screened at more major international film festivals such as the DOC NYC (where the film was nominated for the festival’s Grand Jury Prize), Cleveland International Film Festival (where the film was nominated for Best Documentary), Athena Film Festival, and the Human Rights Watch Film Festival.

“I am so proud that the film has done so well. So much work, dedication and time went into the making of this film. With all the ups and down, everything from capturing the characters and their lives to the struggles of filmmaking in general, the final film is beautiful and powerful and executed in a way that will continue to generate a conversation after the film has been screened. This, in my opinion, is the true purpose of documentary film,” said Stunt.

With experience in writing for documentary, which for obvious reasons does not have scripted lines but requires a strict outline, Stunt was asked to join the film. The filmmakers knew they needed an experienced and skilled writer to properly tell such an important and captivating story. Originally, Stunt came to work on the film for a short time, but ended up as the lead writer, watching over the process from start to finish.

“The messaging is inspiring. The themes are varied with a focus on human rights, girls in sport, the right to education, and identity, but the courage of this one girl and the support of her family to use their platforms to inspire and make change is why it’s so important. Our main subject Maria is a force to be reckoned with, and if she can win and continue to do so, then it spreads the message of hope for others to do the same,” said Stunt. “The story was so strong and ever evolving. It took a lot of risk, courage and strength for all involved to actualize the final product and it inspired me to do my part as a writer, even though I wasn’t on the ‘frontlines’ of it all.”

In a world with a growing stereotype towards the Middle East, the story of Girl Unbound is of increasing importance. For Stunt, working on the film was not about the many awards and recognition both she and the film received, but about educating the viewers and inspiring audiences through Maria’s story.

“I loved working on this project. It took on many lives but the story that is out is the one that needs to be told. It has so much heart and invites viewers into a world that is both complicated and beautiful. It expels Western notions of Pakistan, sheds light on the lives of many but especially women and children and challenges old world notions that this generation of youths are trying to identify with and evolve from,” she concluded.

KEN KARPEL: DIRECTING FOR NETFLIX, CAR COMPANIES, AND EVERYTHING IN BETWEEN

Eclectic. This may be the most appropriate word to describe the work and life of Australian director Ken Karpel. The background, experiences, and influences that led to the work of this multiple award-winning director is the plot to a movie in itself. While his early years are exotic and full of character (sometimes ridiculously so), the mixture has created one of the Australian industry’s most unique and successful directors. Karpel’s creativity has manifested numerous successful and lauded commercial campaigns for internationally recognized companies such as: Nestlé’s, Kellogg’s, Jeep, Adidas, Hyundai, and countless others. While clients sometimes raise an eyebrow about his methods, the results are undeniable. These achievements and awards include: ‘Best Integrated Campaign’ at the 2014 PromaxBDA Global Excellence Awards (Jeep); 2014 ASTRA Industry Excellence Award for Best Consumer Advertising Campaign (Nutri-Grain), 2014 Best Brand Integrated Spot at PromaxBDA ANZ Awards (Kellogg’s), a 2013 PromaxBDA Global Excellence Award for ‘Best Integrated Campaign’ (Topdeck), 2013 PromaxBDA ANZ Award in the ‘Best Integrated Campaign’ Category (Adidas), a 2012 Promaxbda ANZ Award for Best Sponsor Integrated Spot (V-Rentals), and many others.

The Award-winning and world travelling director is a long way from his early days growing up in Ukraine. His most recent professional ventures prove that Ken is always on the move and looking for a new challenge. A boy from Kharkov isn’t the most obvious choice to helm a documentary for Netflix about an Australian Hip Hop group but Karpel has used his unique upbringing and perspective to bring insight to all his work, no mater the subject. He grew up speaking Russian and watching…well, non-age appropriate films. He recalls, “I used to lie to my dad about sleeping in daycare so I could watch the R-rated Jean-Claude Van Damme opus ‘Bloodsport’… I was three at the time. That was the first movie I remember watching. The second was ‘A Nightmare on Elm Street’ and the third was John Waters’ ‘Cry Baby’. I did not watch any age appropriate TV until I moved to Sydney, Australia when I was five. Having newly emigrated to Australia, Ken’s parents were focused on work and providing for their family while Ken was fixated on film and TV. When his grandparents forced him to stop watching TV to go out and play with the other neighborhood kids, Karpel used the opportunity to recreate his favorite films with these make shift actors. He relates, “We watched Karate Kid and started practicing karate on each other in the park; after Home Alone we developed an intricate plan to catch burglars that ended up in me ruining my grandparents couch; following Happy Gilmore we all became interested in Subway and golf.”

Ken moved from film fan to participant at age seven when, after being inspired by Goodfellas (yes, at age seven), he immediately began writing films about his family and friends, complete with storyboards. He cites Quentin Tarantino with being the first person whom he noticed with three credits in Reservoir Dogs: actor, writer, director. He began to investigate what a director’s role was and study its intricacies.

Years later, when asked what it is about the profession he loves, Ken states, “I love every aspect of it. Pre-production is great because you’re figuring it out and that’s the best it will be. There’s no compromise yet. I love playing it all out in my head over and over again trying to visualize it before it’s even shot. Being on set is fantastic because there’s so many people there trying to achieve the same goal. I love the problem solving aspect of it. You’ve thought about this moment for so long and now something’s gone wrong…or it’s not working out the way you thought and everyone’s looking at you to solve it. I love that high-pressure environment and adrenaline; solving problems and collaborating with everyone for this common goal. There’s nothing like the moment when something magical happens that you didn’t anticipate. Where the camera moves in a direction and the light hits it a certain way or the performer does something you didn’t plan. I just love finding things in the moment. It is exciting to me. I also enjoy being in control of every single element in the frame. You’re creating a reality that you’re in charge of and it’s representative of your perceptions. You’re making something you hope people will relate to but it’s really a part of yourself. You’re putting yourself out there.”

One of Ken’s most recent projects is his work with Collider & Particle films. The production is a mini-documentary to promote Baz Luhrmann’s Netflix TV show “The Get Down”. The content piece follows Australian Hip Hop act ‘Horror Show’ as they prepare to perform their biggest show. It looks at the birth of hip hop in the Bronx during the 70s, and draws a line between that period and its continued influence on artists today, some 40 years later. Karpel envisioned a documentary in which the audience would be swept up in the artist’s world and experience it through their eyes. He would shoot each environment in one unbroken take. The camera would create a pace and perspective that which enables the viewer to feel as if they are in the room alongside the group. Once they begin their show on stage, when they’re in their element is when the real excitement of the concert is communicated. This took some convincing.

Ken concedes, “I’m glad we were able to convince the Artists and their management to let us shoot the live show on stage with them. We needed an up close and personal view of the show from the artist’s perspective, not the audience. Their whole tour, and thus their story, was building up to this show and from a narrative point of view we needed to be there on stage with them as close to their faces as possible. We ended up shooting so close to them you could see the sweat dripping from their brow.”

Rachael Ford-Davies of Collider & Particle Films declares, “We represent some of the best commercial directors in the business and based on his previous work, I knew Ken was the right person for the job. His high-energy visual storytelling places him in a unique position on our roster of directors at Collider & Particle Films.”

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Working with a totally different type of Australian group, Ken created a series of emotive and energetic spots that follows nine different people in the Australian Defence Force, juxtaposing their work lives with their personal lives. A total of nine 60 second spots were created. Revealing the humanity in these individuals, a series of match cuts matched the personal lives of these individuals with their Army ones. For instance, a helicopter pilot puts his helmet on to ride his bike to work and there is a match cut to him putting his helmet on in his helicopter at work; an infantry man is cutting up ingredients for a meal he’s cooking at home followed by a match cut that to him assembling his rifle at work. Always searching for an emotional aspect in a production, Ken comments, “It was important to have emotion and empathy for these people but also portray their work as energetic and fast paced. To achieve this, I interviewed each person off-camera and added their voice over to the images; this way they’re telling their own stories.  While shooting I realized that we had a lot of high energy action shots but to instill this empathy we needed a balance. I was getting a lot of very emotional stories (in the voice over interviews) that wouldn’t just work over fast-paced imagery. I decided to start shooting pensive moments with each of our characters where we see them take a quiet, reflective moment. Most of these moments were improvised in environments we found on the day: a locker room, a kitchen at sunrise, a bench following a heavy workout. The result gave the spots everything it needed: a high energy visual piece, with emotional tonal shifts that reflected the character’s difficult journey to get to where they are.

The best indicator that one is doing great work is when others seek you out your abilities and talents. For Karpel, this came in the form of his signing for representation in Australia with Collider & Particle, Target pictures in the Czech republic, and most recently Bakery Films in Germany.  As Anna Stolzenberg (Sales Executive at Bakery films) recalls, “At Bakery Films we had been aware of Ken’s work for some time. In November last year I contacted him to see if he’d be interested in discussing representation with us. Serendipitously he was in Prague directing a commercial. I decided to travel from Germany to Prague to meet him. I was expecting Ken to be older, but was surprise at how young he actually was. Over a long lunch we discussed the possibility of Ken being represented by us in the German market. A couple of weeks later Ken signed with us. Ken is an extremely talented director whose work defies advertising categories. He is able to do emotive, authentic and energetic storytelling pieces, comedic spots, visually stunning pieces and pretty much everything in between. The through line of all his work however are honest performances, a striking visual style, authenticity, heart and humor. It’s amazing to me that someone his age has already worked with so many international brands and I see him becoming one of the most in demand directors working around the world.”

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PRODUCER ZHEN LI BRIDGES THE INTERNATIONAL GAP WITH STORIES OF REAL PEOPLE

As the producer of a few CCTV (China Central Television) shows Zhen Li has gotten the opportunity to do things in the US that many Americans only dream of doing. For example, what self-aware Star Wars fan hasn’t dreamt of finding themselves with full access to the birthplace of the magic of the film series in order to become one of the films iconic characters? Li has done this…and so much more. From getting his “Star Wars Geek” on to delving deep into the political and historical relations between these two cultures, Li has revealed the comparison and contrast of two great civilizations. From his beginnings in China (Zhen won a talent program competition to become a TV host) Zhen threw himself into behind the scenes production and quickly became one of the most sought after producers in China, one who also gained access to Hollywood via his work in Chinese productions like the CCTV programs “Documentary Dream Road” and “2014 Spring Festival Star Wars Series Special Program.” Li’s time in front of the camera enabled him to quickly become a knowledgeable, effective, and respected producer.

The Star Wars franchise is almost certainly the most influential and profitable in the history of film. Now in its fourth decade of production and creating fans, it shows no sign of slowing down. Generations of Americans share an obsessive affinity for the films, their storylines, and characters. China is no different in their love of the series. Producer Zhen Li was able to fulfill every Star Wars fan’s dream when he was sent by CCTV to oversee the filming of a three-part documentary at Industrial Light & Magic and Skywalker Sound titled, “2014 Spring Festival Star Wars Series Special Program.” Li confesses, “I’ve been a fan of Star Wars since I was very young, thus I was very excited to visit the company that produced the Star Wars series and meet with those legendary filmmakers. When I saw the original trilogy, I was 6 years-old. I believed that this world truly existed. Everything was so real at that time! As a mischievous boy, I had a great imagination about life in outer space. It was the beginning of my interest in Sci-Fi movies.”

Consider this; the Chinese Spring Festival is a time of year which is known for family viewing of special programming and higher than normal viewership. As the only nationwide professional film channel, CCTV-6 covers a population of 852 million. Its average annual ratings and market share in the national TV channels is among the best. The “2014 Spring Festival Star Wars Series Program” was among the top three rated programs in its time slot, meaning a viewership in the hundreds of millions.

CCTV 6 special Program about Making the STAR WARS SERIES-Li Zhen with Oscar winner Ben Burtt @ Skywalker Sound 000

Besides hiring the entire local crew for this production, Li Zhen also coordinated the shooting in Lucas Film, Industrial Light & Magic, Skywalker Sound, organized and conducted interviews with important figures, such as John Knoll (Oscar winning VFX supervisor known for AVATAR, Star Wars IV & VI, Mission Impossible, Pirates of Caribbean), Chief Creative Officer at Industrial Light & Magic; Benjamin A. Burtt (2 times Oscar Sound Award Winner known for Wall-E, Star Wars IV, Kong: Skull Island, Jurassic World, etc.);  Matthew Wood (3 time Oscar Nominee known for Star Wars I & III,  Star Wars: The Force Awakens, Rogue One, Guardians of Galaxy, etc.). While the massive attention the viewers gave this series was the most rewarding, Zhen admits to a close second stating, “I was C3PO for an hour. I put on a motion capture suit which had more than 30 reflection dots attached. The suit covered my body from my head to my hands and feet. I walked in to the motion capture stage where I believe there were more than twenty-four cameras placed from different angles capturing my every movement. On the computer screen I saw C3PO moving as I do. Somewhere deep inside me, my six-year-old self was jumping in the air with joy, but I was cool and professional on the outside.”

“Documentary Dream Road” is a CCTV 32-episode series telling the story of China’s last century of history, through revolution, destruction, construction, and reform, that offers an accurate and well-rounded explanation of how this nation achieved everything it has today.  Zhen Li was a producer on this incredibly popular program. The two episodes which focused on China/US relations, the “Sino-US icebreaking” and “Big country diplomacy” were filmed in the United States. During the shooting, Li Zhen visited the headquarters of Boeing in Seattle, Microsoft headquarters, Amazon headquarters, and also visited the Nixon Memorial Museum located in the city of Yorba Linda.

Li Zhen with President Nixon's grandson Christopher Nixon Cox at Richard Nixon Library & Birthplace- producing documentary DREAM ROAD for China Central Television 002

One of the most influential US figures in American relations with China was President Richard M. Nixon. Nixon’s grandson, Christopher Nixon Cox, travelled to California to be interviewed for the program about the former president’s historic trip to China in 1972 attempting to build a bridge between the two countries. While the discussion of these two international powers was at ease, the requirements of the production was not the same. Zhen confirms, “Besides the 30 episodes shot in China, I only had a month to deliver the footage of the two episodes shot in the US. As the producer, I needed to build up a camera department and sound team within a week; then find good cameras, lighting, and sound equipment within budget…and of course negotiate contracts with them. At the same time, I got a list of people’s names to interview, but none of the them had been contacted yet. I immediately began approaching them about being in the program. By default, I was the one to interview them, which meant that I also needed to prepare more questions in addition to the ones the Chinese team had given me. All this work overlap made it quite stressful. In the end, the results were amazing…but it’s not the type of schedule one hopes for.”

Even though Zhen Li is comfortable on camera and is sometimes pulled back in front of it, he admits that his true desires exist on the other side of the camera, far from the public view. It’s the stories and the challenge of setting the essential parts in place, in a proper order, that really entices him. The eclectic nature of his work: documentaries, films, TV, all of these share one common element…a producer who propels them to greatness.